Personalization: Page 4

  • Nordstrom Rack, at Codding Town, Bend, Oregon
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    Daphne Howland/CX Dive
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    Nordstrom hinges CX strategy on personalization and convenience

    Investments in better data and analytics, as well as faster delivery times, aim to benefit shoppers whether they prefer shopping in-store or online.

    By • Updated March 11, 2024
  • Amazon Fresh storefront in Woodland Hills, California.
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    Jeff Wells/CX Dive
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    Amazon sets the pace in grocery personalization, Dunnhumby finds

    The e-commerce giant earned the top score in a report released Tuesday by the data analysis firm, followed by H-E-B, Kroger and Giant Eagle.

    By Sam Silverstein • Nov. 14, 2023
  • A person opens a package and reads a note. Explore the Trendline➔
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    blackCAT via Getty Images
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    Trendline

    Loyalty

    In this Trendline, CX Dive explores where and how leaders are encouraging customer loyalty.

    By CX Dive staff
  • A pair of coworkers look at a computer screen
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    iStock / Getty Images Plus via Getty Images
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    Businesses are rich with data, but they want more value from it

    Data defines the customer experience, but the full potential remains elusive if it's not shared across teams.

    By • Nov. 6, 2023
  • Microsoft CEO Satya Nadella addresses shareholders during Microsoft Shareholders Meeting December 3, 2014 in Bellevue, Washington.
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    Stephen Brashear / Stringer via Getty Images
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    Microsoft leans on AI to power experiences across LinkedIn, Bing

    The technology giant is using AI tools to enhance search and personalization across its apps and social media platforms.

    By • Oct. 31, 2023
  • Shot of a empty aisle in a supermarket.
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    kupicoo via Getty Images
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    Brand loyalty slides as consumers ask for more

    Falling brand loyalty isn’t a reason to despair. In fact, it has returned to 2021 levels.

    By • Oct. 23, 2023
  • People check into hotel
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    South_agency via Getty Images
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    Amadeus launches booking solution aimed at personalizing the guest experience

    The iHotelier StayPlus technology aligns marketing and revenue strategies to help independent hotels and midscale chains capture and convert more bookings.

    By Jenna Graber • Sept. 13, 2023
  • The interior at Fauna Restaurant shows wooden chairs, dim light and a tile floor.
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    Courtesy of IHG Hotels & Resorts
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    IHG launches cloud-based booking experience aimed at customization

    The platform allows guests to filter by individual room attributes and add-on experiences, with hotels standing to earn an average of $22 in additional revenue per night.

    By Noelle Mateer • Sept. 13, 2023
  • Customers enter a Walmart store in San Leandro, California.
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    Justin Sullivan via Getty Images
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    Walmart’s AI push prioritizes customer experience, personalization

    "Ultimately, the power of generative AI or any technology is only as good as the data that powers it," CEO Doug McMillon said.

    By Roberto Torres • Aug. 17, 2023